Meet Lodi — AI that diagnoses, not just reports
Most tools say 'rank dropped.' Lodi tells you why, what to fix, and what it's costing you.
Example finding
🔴 CRITICAL/cloud-services/
Position dropped #8 → #15 over 7 days
Diagnosis
Bounce rate spiked from 45% to 72% same week. Page EEAT score is 5.8 — missing certifications and case studies. Competitor entered top 5 with a page containing 3 detailed case studies.
Recommendation
Add 2-3 customer case studies and AWS/Azure certification badges. Update pricing section (stale >6 months).
Expected recovery
Top 10 in 2-3 weeks
Revenue at risk
$4,200/month
6 diagnostic tools
- Service line performance summary (called first — sets revenue context)
- Rank movement analysis (averaged over time windows, not single-day noise)
- High bounce page detection (separates UX from SEO problems)
- EEAT content quality issues (low-quality pages with high traffic = risk)
- Top page performance (which pages drive traffic and how users behave)
- Conversion performance (traffic-to-conversion gaps)
Revenue-weighted severity
- Service pages with high deal values → CRITICAL findings
- Blog posts without service line links → LOW findings
- Compound issues (rank drop + low EEAT on same page) → escalated severity
- Findings sorted by business impact, not just position change
- Per-service-line revenue at risk capping to prevent double-counting
- Normalised revenue scores across all service lines
Daily briefings
- Automated daily run at 6:45am UTC
- Personalized per org — uses your actual keyword movements and service line data
- Data readiness check — tells you what's missing before analyzing
- Configuration checklist for new setups
- Reports stored and visible in the Lodi Bench dashboard
- Non-BigQuery fallback — works even without GA4 data